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Majority of Women Surveyed Think Men are Best At High Stakes Projects

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While many men believe other men are best suited to lead a high stakes project (77%),  the majority of women (55%) in a recent study, agreed

It is a fact that gender stereotypes impact the persistent gender pay gap. However, those images permeate the thinking of both gender, if the results of a survey of 9,000 respondents by food giant Unilever can believed. based on 9,000 respondents.

I still am hopeful because the workers Unilever surveyed are from eight different countries, including ones with heavy patriarchy: the United Kingdom, Turkey, India, Brazil, Argentina, Kenya, Indonesia and the United States. The broad inclusiveness of survey participants,  I firmly believe, may have skewed the result because we are coming off the heels of a very successful Women’s March on Washington, attitudes are changing, advertisers are recognizing their role in perpetrating gender myths and correcting themselves and progress is being made.

We are not still on outdated and archaic notions of the past, I hope!

Read more about the survey HERE!

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photo courtesy New York Times

 

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