Pinterest’s New Audience #ContentMarketing Insight Tool: A Sneak Peek Inside Look (VIDEO WALKTHRU)

Pinterest’s New Audience #ContentMarketing Insight Tool: A Sneak Peek Inside Look (VIDEO WALKTHRU)

photo-1519781584827-97009e7f000cI am slowly getting back into content creator mode and on top of my to-do-list was to conduct and audit of my old content and review my analytics to see what type of content I create resonate best with my audience.

While doing so, I discovered that quite a bit of the social media networks and platforms I use have provided updated analytics and tools.

Pinterest, for example, gave me early access to its new Audience Insights tool. It is similar to one Facebook has, but in a nutshell, it gives you some macro level baseline insight in the type of topics, issues and interests my audience have and also gives me some demo information.

In sum, the Audience Insights lets you see  what your audience is into based on their search and saving behavior

I decided to walk thru it and I did a screen shot show of it that I uploaded on one of my YouTube Channels and will share with any of you content creators, marketers or social media managers out there who manage social channels and accounts for clients.

Enjoy and let me know what you think in social

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Jeneba “JJ Ghatt”,is editor at, an online hub where she helps social media butterfly who empowers digital entrepreneurs and professionals to create great things online at her online learning platform Digital Publishing Academy.  She is an editor of tech blog and founded the annual 200 Black Women to Follow On Twitter List. Read her bio, then get all of her online & digital biz startup advice and tools in one spot here!