In the digital economy, the big boys and the small boys get to play on the same playing field, well when it comes to eCommerce anyway.
Entrepreneurs who cannot afford (or want) to go through all the hassle of setting up an actual real local shop or boutique in their local town or city have been skipping the excess overhead costs by setting up online eCommerce websites.
These platforms make it easy for them because they only have to service their customers online and can reach larger markets across the globe.
They are no longer limited by the confines of their street corner and do not have to lean on sidewalk traffic to drive in customers.
The good news is that a lot of the big multi-million dollar companies and brands use the same platform as smaller shop owners, Shopify.
You don’t need coding background to open up a Shopify store. You pick a template, and either manually upload your items, including mock ups or models, and/or connect it with an existing Fulfillment by Amazon shop or platform like Teespring or Printful for T-shirt and other merch sellers and you’re done!
You can get a free 14-day trial, before opting in to one of the Shopify packages that currently start at just $29 for a secure site for unlimited products.
Shopify is the most widely used platform and is actually the site of choice for over 200,000 stores large and small.
You get charged just 2% off each transaction on the basic tier. It’s a no brainer to use Shopify for your store.
Here are some famous brands that also sell on the Shopify Platform including rapper Drake’s OVO (October’s Very Own), Kylie Cosmetics and Herschel Supply Co.
Jeneba Jalloh Ghatt can be heard nightly at 8pm on DCRadio/WHUR 96.3HD4 on "Coming to America with Wayna and Friends. She is an editor at Techyaya.com, founder of the Digital Publiching Academy and JayJayGhatt.com where she teaches online creators how to navigate digital entrepreneurship and offers Do-It-For-You Blogging Service. She manages her lifestyle sites BellyitchBlog, Jenebaspeaks and JJBraids.com and is the founder of BlackWomenTech.com 200 Black Women in Tech On Twitter. Her biz podcast 10 Minute Podcast is available on iTunes and Player.fm. Follow her on Twitter at @Jenebaspeaks. Buy her templates over at her legal and business templates on Etsy shop!