Brands and advertisers use of brand integration may be thwarted by audiences inability to retain brands presented while watching TV and operating a second screen at the same time.
Month: May 2015
7 Must-Know Content Marketing Benefits
If you have ever wondered what’s the bid deal about content marketing, here is a breakdown of 7 benefits
New Content Delivery Experiments: Facebook’s Instant News & Verizon’s New TV Bundles
Facebook and Verizon’s new content experiments and offerings show how competition drives creativity in the digital era
REPORT: Small Business Confidence is at all time high since the Recession
A new report revealed that small business confidence is at an all time high since the recession, but at the same time
