Brands and advertisers use of brand integration may be thwarted by audiences inability to retain brands presented while watching TV and operating a second screen at the same time.
Category: Biz Tips
7 Must-Know Content Marketing Benefits
If you have ever wondered what’s the bid deal about content marketing, here is a breakdown of 7 benefits
New Content Delivery Experiments: Facebook’s Instant News & Verizon’s New TV Bundles
Facebook and Verizon’s new content experiments and offerings show how competition drives creativity in the digital era
REPORT: Small Business Confidence is at all time high since the Recession
A new report revealed that small business confidence is at an all time high since the recession, but at the same time
Vets, Urban Unemployed, Returning Workers targeted for solar panel installation industry job training
In 2013, I wrote an eBook summarizing the Obama administration’s foreign policy treatment towards sub-Saharan African nations. In it, I hypothesized that
6 Ways Social Media Sites may be stealing from Users, Bloggers & Advertisers
Social media sites have been bilking users out of revenue for years now and there’s nothing much being done about it
PEW Report: Smartphone-Dependent people can’t live without their phones, literally
Smartphone dependency can be a matter of life and death in some cases for some owners as this recent PEW Research Study shows.
50+ SEO Resources & Tools for Content Marketers
For those who don’t understand what Search Engine Optimization is and wandering in this territory for the first time, here are over 50 resources and tools to get started
How Social Media Embeds disrupted the Paparazzi business
[BACKGROUND: Ever so often, I am inspired to blog about a topic, but don’t have time to research, write and offer a