Experts at Social Media London released some tips and tactics from the experts on how brands can use social media to connect to their audiences and to avoid things that users traditionally dislike, and do more of what they like.
My fave of the list from experts are summed up:
Optimize by using correct keywords;
Keep branding similar on all social media platforms;
Learn from others in your niche;
Attend to Your social media profiles regularly and don’t leave them stagnant for too long;
Use hashtags to track promotions and target conversations;
Invest in the best images;
Be Concise in messaging;
Avoid too much Self-promotion;
Use Contests and Deals to Loop folks in because people love FREE stuff;
Pay Attention to timing of posts;
Follow up when you make a connection; and
Monitor your Analytics so you can learn from what works. SOLID!
Here is an infographic Social Media released that also sums up these points:
Jay Jay Ghatt is also editor at Techyaya.com, founder of the JayJayGhatt.com and JayJayGhatt.com where she teaches online creators how to navigate digital entrepreneurship and offers Do-It-For-You Blogging Service. She manages her lifestyle sites BellyitchBlog, Jenebaspeaks and JJBraids.com and is the founder of BlackWomenTech.com 200 Black Women in Tech On Twitter. Her biz podcast 10 Minute Podcast is available on iTunes and Player.fm. Follow her on Twitter at @Jenebaspeaks. Buy her templates over at her legal and business templates on Etsy shop!