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Covering the White House: A Blogger’s Perspective at National Arts Medaling Ceremony

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Last week, at the White House the President of the United States Barack Obama officially medaled the 2015 National Arts and National Humanities Awards winner in an intimate ceremony in the East Room. Of course, the Press was there to capture and document the event which involved formal reading of each winner’s citation, the president […]

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‘Enron of Blogging’: What I think Happened to Mode Media

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How does a company once valuated at $1Billion dollars, that reached half of the US digital population and was the seventh largest U.S. media company, just abruptly closes its doors without warning to staff and to its over 10,000 content partners worldwide? Many websites have explained what happened with the shut down of Mode Media, once […]

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Study: Here Are the Best & Worst States for Gender Equality

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Gender pay equity and other similar issues are among the top issues and n this upcoming general presidential elections. Sadly, the news isn’t that great. The United States has falls 8 places since 2014 to the 28th position on the Global Gender Gap Index. In order to determine the most gender-egalitarian states, the personal-finance website […]

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Video Marketing Decoded in this Upcoming Online Summit (Free Passes)

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Video is king in content marketing. In fact, 74% of all internet traffic will be video by 2017. (Syndacast) More impressively, marketers who use video: (1) receive 41% more web traffic from search than non-users. (Vidyard); and (2) grow revenue 49% faster than non-video users. (Vidyard) Small Business publisher Liam Austin has been using video […]

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The 5 People You Cut Out Of Your StartUp Life

A friend of mine shared a recent article about the 7 people you should avoid in the workplace. I think the rules are different for people like me who do not work for anyone but are entrepreneurs. People who are solo or lean StartUp founders do not interact with co-workers. Their interactions with others may […]

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Micro-Influencers: How to Show You are an Influencer (Podcast)

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At some point, when a blogger or social media personality decides she wants to start monetizing her site, she will have to create a media kit to give to potential advertisers, sponsors and other partners. However, what about those starting out or social media personalities that do not even have a blog but have influence […]

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How to Automate Your Social media Sharing with Hootsuite Bulk Uploader (Tutorial)

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If you are a content creator who manages several different social media accounts or a social media manager or digital strategist, you need to use a tool to help you deliver messages to all those networks seamlessly. Some use Buffer, Edgar and Coschedule. I love Hootsuite because you can use its new Bulk Uploader to […]

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